The veggie guy...

Daniel Vockins, 25, environmental campaign manager

The veggie guy...

'I've been a vegetarian for six years, and for a while as a student I was vegan – but cheese eventually got the better of me! At the time I was inspired by a mixture of moral and philosophical arguments and concern over the environment, but since then health has become more of a factor too.

'When I cook for friends, I try to show them how you can have a fulfilling meal with vegetable content alone. Some guys can be resistant to vegetarianism if you preach. Inspiring them is more effective. This mirrors the work I do for the 10:10 campaign, to encourage individuals and businesses to cut their greenhouse gas emissions by 10 per cent in 2010. You can inspire people to make small changes and see the improvement in their lifestyle, not make them feel guilty about it.

'Being a vegetarian also allows me to support local, small-scale organic agriculture and just works well with my values – a steak is roughly equivalent to 25 bananas in terms of emissions, so vegetarianism vastly cuts your carbon footprint too. Acting environmentally can be fun and fulfilling – you can reduce your bills, get around faster, be healthier. We really don't need to live in polluting houses and eat poor diets that make us die younger.'

• For further information on the 10:10 campaign, see www.1010uk.org.

Share this page with your friends...